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Steve Urban

Co-Founder & CEO | Colorado

Steve Urban is the CEO of Riderflex, a top-rated recruiting firm that specializes in matching candidate personalities to company culture and supporting businesses of all industries and functions worldwide. Prior to founding Riderflex, Steve was a successful operations executive and ran several companies with over $40 million in revenue. With over 30 years of experience in retail, wholesale, and executive leadership, he brings a wealth of knowledge and expertise to the table. As an experienced Podcast Host, Author, Founder, Executive Recruiter, CEO, Advisor, and Consultant, Steve is passionate about helping professionals achieve professional happiness and personal fulfillment. He is a grandfather, married to his beautiful wife Kim Urban, and loves the outdoors and going camping in the mountains of Colorado and Wyoming.


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Scott Kegerreis

President & CRO | Colorado

Scott comes to Riderflex with over 30 years of sales, sales management, account management and relationship building experience. His expertise lies in retail chains and horticulture. He has managed revenue over $30 million. He has built revenue streams with major retailers from $0-$2 million in under 1 year. Scott enjoys sports and spending time with his family.


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Brianna Derrera

Executive VP Operations & Marketing | Colorado

Brianna comes to Riderflex with a diverse background in business operations and a M.S. in Organizational Leadership. With experience in retail and healthcare recruiting she has shown success in many different areas. Brianna excels in organization, marketing and operational aspects of business, especially related to staffing agencies and RPO firms. In her free time she enjoys spending time with her family and dogs, being outdoors, or reading a book.



Marcy Cartmill

Senior VP of Talent Acquisition & Client Relations | Oklahoma

Marcy is a leader with a 20+ year track record of success in high paced specialty retail. She has a demonstrated history in developing top talent with talent acquisition and driving sales and operational results in RPO situations. Marcy has a strong skill set in RPO firms and staffing agencies. She has been a Mentor for Bath and Body Works for all new real estate Store Managers to help build and teach key skills.



Chasity Rohl

Senior VP of Client Strategy + Executive Recruiter | Colorado

Senior Recruiting Consulting with over fifteen years of recruiting and resource management experience. Her expertise is in collaborating with senior leadership teams to create solid recruiting plans for their business units and/or territories. Regularly source qualified Executive and IT candidates and work to find the best consulting positions for them. She considers herself a results-driven professional who loves matching great candidates with corporate needs. She has a passion for establishing long-term relationships and networking within the community. In her spare time Chasity loves spending time with her family and huskies exploring the outdoors and is always up for a scuba dive in the islands.


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Kim Urban

Senior VP of Operations & Talent Acquisition | Colorado

Kim has had a successful career in the retail industry, spending the last 15 years working her way up from cashier to Assistant Store Manager (ASM). She has a natural talent for connecting with others and building authentic relationships, which has helped her to excel in her role as an ASM. She particularly enjoyed the hiring process and was known for using creative strategies to find top-notch candidates. Additionally, Kim spent two years in operations before transitioning to the sales floor, where she enjoyed teaching and inspiring the coordinators and associates she oversaw. She is well-versed in recruiting tools like software, social media, agencies, and employee referrals. She has a solid understanding of store operations, inventory management, and customer service. She is also knowledgeable in the use of analytics and data to improve store performance and drive sales. She is also skilled in visual merchandising and creating a visually appealing store environment.

When she is not working, Kim loves spending time outdoors with her husband, Steve, and their dog, Rider. She is also a proud grandma to two granddaughters and enjoys cooking and trying new recipes. LinkedIn


Becky Tiley

Senior Executive Recruiter (Contract) | North Carolina

Becky joins Riderflex with more than 17 years of recruiting and human resources experience. She brings a blend of both agency staffing and corporate recruiting and has a wide ranging background, spanning small start ups, manufacturing environments, and a $6 Billion global communications infrastructure corporation. Becky brings a wide range of experience as an executive recruiter, headhunter, and RPO recruiter. Becky’s recruiting specialties include Engineering, IT, Accounting/Finance, Marketing, Legal, Corporate Compliance and Audit, HR, and the Federal Clearance Community. A natural relationship builder, she successfully hires key players from the individual contributor level to the C-Suite. When she is not matchmaking, Becky enjoys cooking, running with her dog, Mila and watching her daughter play soccer.



Becky Roche

Strategic Advisor (Contract) | Colorado

Becky Roche, known as a people person, comes to Riderflex as a highly experienced C-level and human resource executive with over thirty years of hands on experience developing, refining and executing effective talent acquisition processes for a wide variety of positions during all economic and employment cycles resulting in hiring the right fit for the job. In her spare time, Becky spends time with her husband and two adult sons enjoying all the outdoor activities Colorado has to offer, travels and enjoys spending quality time with her extended family and friends.



James Geddes

Senior Recruiter (Contract) | California

James has spent his career focusing on building and managing inside and outside sales networks, product development, business strategy, and overall execution of company goals. He has worked with a range of B2B businesses and direct to consumer sales. James’ most recent work in the ever-changing and exponentially growing hemp CBD industry has given him the opportunity to work with top manufacturers and distributors, as well as buyers. He brings a wide range of experience and skills that have given him the edge to successfully lead small to medium sized sales teams.



Tatiana Muriel

Senior Recruiter (Contract) | Georgia

Tatiana is a bilingual talent acquisition professional, with a background in psychology, business administration, in house recruiting plans. She has managed all stages of full cycle recruiting, from the candidate sourcing and screening through offer negotiation and onboarding process. Tatiana has leveraged from different sources such as social media, employment websites, University databases, referrals and internal tools to creatively source high caliber candidates. Tatiana has performed recruiting in different functions, including professionals of different levels such as executive, finance/accounting, marketing and sales, coordinators, project managers and IT professionals. She has also executed high volume recruiting in technical areas with more than one hundred placements in one single project.


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Kory Craft

Senior Executive Recruiter (Contract) | Colorado

Kory joins Riderflex with over 10 years experience in business management & customer relations, in addition to 4 years of full-cycle recruiting. The experience he's gained through his personal horticulture & service industry startups continue to infuse all his work with practicality & discernment. He has supported diverse industries ranging from manufacturing to horticulture, engineering to heavy industrial, and medical devices to oil & gas. Kory believes his talent at creating mutually beneficial relationships has helped him create a successful career in the recruitment world, and is a fundamental value that infuses all aspects of life. With a degree in Landscape Architecture from Colorado State University, Kory thrives on designing & crafting something from nothing, and isn't afraid to roll up his sleeves and get dirty. When not working, Kory is off the grid, miles from any cell tower fishing, hiking, biking or camping with his gorgeous and brilliant wife and their three kids.



Sulma Fuentes

Consulting Partner (Contract) | Texas

Meet Sulma, born in Maryland and has been in Texas now for 15 years! She went to the University of Houston and graduated as the first generation in her family. After graduation, she landed right into her career within Staffing and Recruiting. Gaining experience in the high volume Staffing and Recruiting industry allowed her to dive into Accounting, Information Technology, Marketing, Administrative, and much more. It didn't stop there, she later was able to grow within Recruiting by getting into Corporate Human Resources. Her heart mission has always been for helping people and building long-lasting relationships while being a resourceful individual that has driven her to succeed. She is a trusted client specialist for placing professionals. Thanks to her determination and love for helping others, she's ready to partner with organizations and be that resourceful professional.



Holly Davis

Senior Recruiter & HR Consultant (Contract)

Holly Davis brings more than 20 years of proven HR experience working with not-for-profit businesses building an HR function from the ground up or overseeing high-performing HR teams. She taught as an instructor for the HR Certificate Program at the University of California-Irvine and founded a non-profit working in animal welfare. Holly holds an MAOM, SPHR, and is an active member of the SHRM. Holly enjoys singing in the car with her daughter, boating, and being an advocate for our 4-legged friends.



Felicia Fann

Recruiter (Contract) | Missouri

Felica Fann has grown her career in retail and sales from the start of her first job. She carries her entrepreneurial spirit with her through every career she has held. Felicia has 10+ years in the auto industry in varying roles including; BDC, Internet Sales Manager, Title Clerk, and Assistant Finance Manager. She loves people and her trials and adventures have helped her to expand her perception from many walks of life. In her downtime she is reading, meditating, cross stitching, attending car events or playing on the river. She is also working towards becoming a Master Gardener in Missouri, additionally she is a co owner of a cleaning business called “Mama Higgs”, which has been operational for the last 5 years.


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Tiffany Lawson

Recruiter (contract) | Florida

Tiffany graduated from The Florida State University in 2011 with a Bachelor's in International Affairs. She has been in the Real Estate industry for over a decade and has her own Real Estate business in Central FL. Real Estate has built her passion for coaching, recruiting, and screening candidates, which has been her focus for the last five years.Tiffany is very passionate about mindset, accountability, and time management and she has recognized that these qualities are necessary to be successful. Her number one strength is Restoration (from Strength Finders assessment) and she thrives at problem solving and decision making! Some of her favorite things include spending time with her son, Weston, traveling to the UK, eating Mexican food, running in the rain, reading books like Can't Hurt Me by David Goggins, and she is a lover of quality time!



Mitali Gupta

Recruiter (contract) | California

Mitali earned her undergraduate degree in commerce. She has 4 years of experience in the field of retail, customer service and HR.

Mitali loves talking to people and gets true pleasure in helping them achieve their goals and she works hard to earn their trust. She is working towards building a career in sourcing and recruiting so that she can leverage her people skills and help connect great people to great opportunities.

In her free time, she enjoys cooking, painting, and spending time with her family.


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Michael Baker

Recruiter (contract) | Colorado

Michael joins Riderflex with over 20 years of management experience in multiple positions. He has traveled the world as a yacht captain, created a property management company, as well as being a licensed mortgage loan originator. Michael is very excited to bring all of his skills to the Riderflex team. He enjoys hiking, skiing, and riding snowmobiles in the mountains of Colorado.


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Carlos Pinto

Recruiter (contract) | Florida

Carlos is a bilingual professional born and raised in Brazil with a background in International Business. He started his career at an early age in the hospitality industry and now with over 20 years of experience he has hired, trained, managed multiple employees and built high performance teams and strong relationships with clients. Carlos enjoys riding his motorcycle and being outdoors at the beach and also doing any water related activities such as wakeboarding, stand up paddle board, etc, whenever he has a chance in order to take advantage of the beautiful Florida weather.



Robert McCoy

Recruiter (contract) | Colorado

Robert has been recruiting since 2013 and has covered just about every function you can think of in the Recruitment space. He has supported multiple functions of Engineering from entry level up to Senior Directors while doing the same in both G&A and GTM type roles. He has experience partnering with leadership in both large corporate environments and small start up spaces. Roberts main goal is to be an extension of the team and help fill your roles as best he can.

In his free time, you can find Robert bowling and cycling while also venturing into other sports when the season allows for it.


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Jessica Fitzpatrick

Sales Representative (contract) | Colorado

Jessica has had a career focused in retail. She spent over 15 years on the operational side focusing on hiring, training, building relationships, and culture. She also has experience as a lead administrative assistant for a governmental background screening firm.

Jessica has a Bachelors and Masters degree with a focus on psychology.

She loves to spend time with her dogs and family as well as enjoy reading, hiking, and exploring. If there is one other thing to know about her - she will take absolutely any opportunity to travel!


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Sean MacConnell

Sales Representative (contract) | Colorado

Sean brings more than 4 years of Customer Service and sales experience in the Fitness industry. He began his career in hospitality working the front desk of a high end gym and is now an experienced personal trainer and sales professional.

Sean has a passion for helping people, and says that making a positive impact in people's lives is what makes personal training such a rewarding job. He wants to expand his reach and make a positive impact outside of the gym, helping companies find their perfect candidate.

In his spare time, Sean enjoys skiing, hiking, and camping. He enjoys good food, great coffee, disc golf, and being outdoors with his family.


Advisory Board


Taylor Kirkpatrick



Charles Feldmann



Jo Stone



Jeff White



Tom Regan



JP O'Brien



Cliff Levin



Ray Gallo



Pattie Money



Mark Newhall




Chad Madlom



Scott Brogan



Tony Mazlish


Furry Team Members




Rider has over 2 years of experience in creating enjoyable workplace cultures with an emphasis on fitness. He provides fitness opportunities for the Riderflex team through cardio and good old games of fetch. His goal is to keep our team physically and mentally health while putting a smile on the faces of his team every day!




Mila is the Riderflex Chief Security Officer and an excellent alarm system. She also loves lunchtime runs (or sometimes walks), playing soccer, boat rides, and swimming. She has been part of the Riderflex team for about 3 years and is sure to remind us to share all snacks with her. She keeps us all moving and on our toes!




Cooper has 4 months of experience leading the team with fun. Although his time on paper is short, he is naturally instinctive with his knowledge of how to produce smiles for the team. His energy and passion for creating fun for the team is irreplaceable. He continues to promote his wildly successful motto: “Why Work When You Can Play”.